Our groundbreaking content is available free for subscribers on Netflix & paid through our main Scriptic app, where we monetise episode/season bundles. The explosive growth on Netflix has driven organic to Scriptic, where we spotlight exclusive content not available on Netflix. Here is the phenomenal engagement and growth metrics we are currently seeing across both platforms:

Over half a million Netflix installs in last few weeks + outstanding organic uplift on main Scriptic app

• Netflix metrics – 750K MAU, 15K daily installs
• x3 organic uplift on main Scriptic app – 100K+ installs since Scriptic launch in Nov 2022
• 1.5M US-led organic installs-to-date – across both apps

Episode/season completion is higher than a hit Netflix show – 55% of tutorial finishers complete whole 6 hour season

This is the outstanding season completion metric that gave Netflix execs conviction to invest in our content.

• 95% of players who finish an episode, start the next one
• 55% of players who complete Unmasked season tutorial episode, complete the whole 6hr season
• D1 retention 45%

$1M value Netflix deal

• Studio closed $1M Netflix deal in Q3 2022 – payment schedule across 3-year license term
• Non-exclusive terms – we can still monetise this content independently on our retail app
• Netflix localising 12 hours of content into 24 languages – and Scriptic permitted to exploit localisations on non-Netflix app
• $200K license fee revenue in Q4 2022 – remaining license fee revenue staggered over 3-year license deal

ROAS positive on early UA spend

• $35K UA spend – $50K in app revenue Nov/Dec
• Those who convert spend on average $17 in Scriptic
• 60% of purchasers buy season bundle ($15.99) vs individual episode ($3.99)
• Over 50% repeat purchase conversion – once players start spending, they keep spending

70% of players replay our bitesize content to discover alternate endings

Scriptic global launch featured our first ever bitesize series, Dispatcher. ‘TikTok’ version of our long form content.

• Over 90% of players complete a episode of our bitesize content
• Each bitesize episode has multiple endings and 70% of players replay an episode to reach the alternate ending
• 90% of players who complete one episode, starting the next one

Scriptic Top 2 Games in our category on UK app store (Dec 2022)

Our new bitesize series where you play a 911 dispatcher